A commercial for a popular iBuyer is making its rounds on television and radio.

“I was able to sell my home in less than 30 days with the help of <Company's Name>…”

If it sounds too good to be true, it probably is. Do a little bit of digging and you will discover that homeowners lose untold amounts of equity in their homes thanks to these companies. 

What is an iBuyer?

An investing company offers to purchase your home, sight unseen, for cash. Instead of cleaning your home, fixing up the little issues like cleaning windows and replacing light bulbs, staging the home, and rearranging your schedule around showings and open houses, you simply list your home for sale and then watch the iBuyer offer roll in. No pesky negotiating. No long-term

Traditionally speaking, a Real Estate team shares everything. That means two agents (or more) share the work and the profits of all transactions right down the middle. Often times one is in charge of buyers and the other sellers. The team set-up inspires many agents to do better and be better, but it can also create big-time resentment (if one perceives the other is doing less work or making more money). When Keith and Howard started Round Table Realty in 2010, they weren’t too keen on hiring Realtor teams.

“I know we’re a team, but we didn’t do things like the other teams we saw in the business. We didn’t keep score with each other,” Keith said. “We just decided that we would help each other be better because we wanted to do Real Estate that

People do it every year. They sell their homes without a Realtor (for sale by owner). And frankly, many of them do it successfully and without regret.

With the advent of the Internet, almost everyone now has “Google Doctorate” in something. They read about a subject just long enough to feel competent. You might have noticed this by the amount of For Sale By Owner signs now perched outside of homes in many neighborhoods. Many of you have learned you can get more money by paying less in commissions if you sell your homes without a Realtor. Why wouldn’t you go FSBO?

We’ll tell you why - Traffic!

The first and most obvious reason is that selling a home yourself means your home isn’t listed in the MLS (Multiple Listings Service) database. Public